- They are more diverse:
- They are less likely to be Married than the other generations in the 20s:
- What do THEY think makes them unique?:
- And Just For FUN - How many of them have Tattoos:
There is a lot more to learn from the study. For the most part they are more liberal and actually more family oriented in their values than their marriage stats would indicate - guess they are just being fussy with partners and that's probably due many of them coming from split households.
They are an interesting group that is clearly plugged into the new media and technology as a full fabric of their lives. Their ability to communicate is very strong in their technology usage. Communication is key to nearly all generations. For the Boomers the 4 big communication factors were - Television, Telephones becoming commonplace in the 50s, the advent of world air travel, and radio providing a fairly common music backdrop.
Obviously radio will need to weave itself into their tech world and the new tools of communication. But, we also have to learn who are are communicating with. We have a ways to go here.