Friday, September 10, 2010

The Boring APP

So you have your I-Phone/Pod-Touch, Android, and Blackberry apps all up and running and now your stream can go anywhere.  You've entered the new mobile digital age and are all set for the future.  While your audio is streaming along -- what's happening on that little 3.5 inch screen?   Chances are your logo is just sitting there - perhaps we can see the title of the song, perhaps a tag link to buy the song with a pic of the CD and maybe a note on the station, but little else.

There is a lot more you could do with that screen I bet.   Maybe some pics of recent promotions, a shot of the morning show with a big guest, or a visual plug for an upcoming concert or promotion.  You might also be able to add weather or other info that's worth tuning in for.  There is a lot more that we could and should be doing with these apps.  Just getting in the App Store is not enough.

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